When 22 people pooled $90 to found PSECU in 1934, they certainly couldn’t have foreseen their cooperative financing effort turning into Pennsylvania’s largest credit union, with more than 440,000 members, 1,500 business clients, and over $5.3 billion in assets. Nor could they have predicted that one day, their members wouldn’t even have to come to a branch, but instead would pull a small device out of their pockets and use it to take care of all their banking needs.
Fast forward to today, and PSECU, which has long embraced technology in lieu of a network of branches, has evolved into a beacon of digital banking, turning those devices into pocket branches. PSECU has a digital application that offers members state-of-the-art capabilities, a platform-centric strategy enabling it to bring new features and capabilities to market quicker, and an innovation initiative designed to further fuel its development efforts in a way that’s more responsive to member wants and needs…
“We've got a whole team of eCommerce developers that are devoted to working with Kony to bring new features to our membership...The things Kony is doing fit precisely with our objectives.”Gregory Smith Former President
“Working with Kony has been a tremendous experience for us. The things that Kony is doing fits precisely with our objectives. We’re really positioned for the future.”Gregory Smith Former President
“We're looking forward to elevating our digital banking application and pushing the limits of what a digital-first, omnichannel experience can provide for our members.”Gregory Smith Former President
“In today's digital world, everything is moving so fast, and everybody is trying to grab the consumer's attention...Member experience is so important, because if you don't get it right the first time, you really don't have a second chance.”Barbara Bowker Vice President of Marketing and Membership Development
Jim Marous and Jeffery Kendall walk through 5 smart strategies for digital transformation in 2019...Read More